Rapha

Rapha, officially known as Rapha Racing Limited, is a British cycling clothes brand founded in London in 2004. Known for its minimalist designs, premium fabrics, and storytelling-driven marketing, Rapha has become one of the most influential players in the cycling apparel industry. The brand’s portfolio spans jerseys, bib shorts, jackets, base layers, and accessories, catering to road cyclists, gravel riders, and lifestyle-oriented fans of the sport. Rapha is headquartered in London and operates a global network of “Rapha Clubhouses” — retail spaces that double as cafés and community hubs — alongside its e-commerce platform

Rapha’s importance in cycling goes beyond clothing. It has reshaped how premium cycling gear is marketed and consumed, bringing a luxury sensibility to a niche once dominated by function-first European brands. Its partnership with WorldTour teams, investments in grassroots cycling, and strong community focus have cemented Rapha’s reputation as a brand that influences both performance and culture.