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Troy Lee Designs

Troy Lee Designs logo - cycling apparel brand
Troy Lee Designs logo - cycling apparel brand

Description

Since 1981, Troy Lee Designs has carved out a distinctive position in cycling's most demanding disciplines, building a reputation that extends far beyond its Corona, California headquarters. What began as founder Troy Lee's custom helmet painting for fellow motocross racers has evolved into one of the most recognizable names in mountain biking protective gear and apparel.

The American company's transition from motocross to mountain biking proved prescient, arriving just as downhill and freeride disciplines were gaining momentum. Troy Lee Designs specializes in technical cycling apparel, including mountain bike jerseys, shorts, gloves, and protective gear, but it's the brand's helmet technology that truly sets it apart. The landmark 1995 Daytona full-face helmet addressed growing safety concerns as mountain bike speeds increased, establishing TLD as an innovation leader.

Troy Lee Designs has earned trust among cycling's elite, with world-class athletes like Sam Hill and Steve Peat relying on the brand's protection during high-stakes competition. The company's distinctive artistic approach, rooted in Lee's custom paint shop heritage, delivers bold graphics that stand out in a crowded marketplace. This creative horsepower, combined with genuine racing pedigree and unwavering commitment to rider safety, positions Troy Lee Designs as both performance pioneer and style icon in contemporary mountain biking culture.

Features

American innovation, protection focus, mountain bike heritage
Bold graphics, distinctive styling, action sports inspired

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